YouTube live streams can offer a unique way to connect with your audience. They can be used to promote events, drive subscriptions, and increase the visibility of your content.
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Promote your live stream on social media
Unlike other videos, live streams have the potential to be shared more often and at higher rates. That means promoting your live stream is an essential step to getting more YouTube live streaming views.
Create teaser videos or graphics and share them on your social channels. This includes Facebook, Instagram and Twitter. You can also promote your video in blog posts and guest posts.
Be sure to include the date, time and platform of your upcoming live stream. This will help your audience understand what to expect from the event. You can also include a link to register or a signup form to ensure more attendees.
Make your live stream as branded as possible by adding a custom channel icon, logo and colors to the video. Also, make sure your lighting is good and that you have a microphone and batteries that are working properly. Finally, consider turning on live captions and monetization to maximize your earnings.
Reward your audience
The more engaged your audience is with your live video, the higher your chances of getting more views. However, it’s important to remember that people don’t watch live videos for the purpose of seeing a live feed — they’re there to learn something new or to get an answer to their question. So, make sure to create content that solves problems or provides valuable information.
Another great way to reward your audience is by offering exclusive giveaways or merch during your live stream. This will help your audience feel rewarded for tuning in and encourage them to come back next time.
Additionally, you can reward your viewers by providing links to other revenue-focused parts of your online presence. This can include your online store, Patreon page, Kickstarter campaign, or other revenue-generating sources. In addition, YouTube offers info cards, which are an eye-catching way to display product or service information in your videos.
Add a call-to-action (CTA) to your live stream
A well-written video CTA can boost the impact of your video marketing strategy and turn viewers into customers. It can be direct or more subtle, but it should always feel natural and conversational. Ideally, the CTA will be a logical next step for your audience. For example, if you’re a real estate agent and you’re making an explainer video on energy efficiency billing, you might ask viewers to sign up for a free consultation.
Another good way to add a CTA to your video is through a YouTube call-to-action overlay. This is a clickable overlay that appears over a video and collapses into a thumbnail image after 15 seconds. You can also use this feature to promote your products and drive traffic to your website.
You can also place a CTA in the description box of your video to encourage viewers to take action. This can be a simple, direct CTA or a more subtle one that asks them to subscribe to your channel, like your video, or visit your website.
Create a live event
Creating and scheduling a live event in advance allows people to set reminders and plan to attend your video. This increases your chances of getting youtube live stream views.
Once your livestream is scheduled, create a thumbnail for it and share it across social media channels with a compelling description to generate buzz. You can also use a teaser video or behind-the-scenes footage of your stream to get more viewers.
When you are ready to start your livestream, make sure the lighting is right and that everything is working properly. It is also important to check the batteries on your camera and microphone. You can even check the accessibility of your livestream by checking if live automatic captions are on.
During your livestream, make sure to add some highlights of interesting moments so that you can post them on YouTube after the livestream is over. This will help to engage your viewers and encourage them to return for your next video.get youtube live stream views